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Our brand


Trainline’s aim is simple: to make train and coach travel easier. We care about encouraging people to make more environmentally sustainable travel choices. Simply put, we are a business with heart and we want our logo to reflect this.

Our logo is a simple green symbol combining a heart, interlinking journeys and a tick for positivity; more human and reflective of Trainline today.

Logo

Primary logo

Trainline logo

Download below

In body text
The word Trainline is always written with a capital 'T'. 

 

Trainline – Europe’s leading train and coach app.

Download the Trainline app to get all prices, times and tickets in an instant.

 

 


 

Placing the logo

Backgrounds
 
The logo should always appear in either Trainline mint or white.
 
Contrast is important — use a white logo on photographic or dark backgrounds and Trainline mint on white or very light backgrounds.

 

Tranline logo - mint on white

Tranline logo - white on mint

 

Logo clear space
 
Our clear space rule is simply calculated by dividing the height of the logo in half. This measurement indicated by (b) in the diagram becomes our unit for spacing.

 

 


  

Partnerships

There may be some instances where you need to position the logo alongside other partner logos.
 
Our co-branding system follows the same rules as our clear space method with the addition of a vertical bar to divide the two logos.

 

Co-branding guidance

Co-branding example

 

 

 

 

Guidance

 

Distorted logo
 
Don’t 
rotate, distort, stretch or skew the logo in any way. Respect and retain the logo's aspect ratio.

 



Don’t
 modify the logo in any way, such as adding effects or changing the design.

 

Logo on poor contrasting background

Don’t
 place our logo on poor contrasting backgrounds.

 

Logo with an element in a different colour

Don’t highlight one letter / element or add an extra colour to it.

 

Outlined logo

Don’t outline the logo.

 

Co-branded logo without clearspace

Don’t
 place another element that invades the logo’s protected area.

 

 

 

 

 

Download logos